In order to capture Alector’s unique vision, we worked closely to evolve Alector’s branding and develop a system that worked across varying types of content.
Breaking down the science
To amplify Alector’s science, we needed to make it accessible to a wider audience. To help illustrate their approach, we created a series of interactive iillustrations and infographics.
Bringing memories back to life
To illustrate the idea of "remembering" we developed a series of double exposures that can be used in digital and print publications.